(Solved) Capsim question 1. Investing $2,000,000 in TQM’s Channel Support Systems initiative will at a minimum increase demand for your products 1.7% in this… – Tutorials


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Capsim question

  • Investing $2,000,000 in TQM’s Channel Support Systems initiative will at a minimum increase demand for your products 1.7% in this and in all future rounds. (Refer to the TQM Initiative worksheet in the CompXM.xls Decisions menu.) Looking at the Round 0 Inquirer for Andrews, last year’s sales were $163,508,343. Assuming similar sales next year, the 1.7% increase in demand will provide $2,779,642 of additional revenue. With the overall contribution margin of 34.1%, after direct costs this revenue will add $947,858 to the bottom line. For simplicity, assume that the demand increase and margins will remain at last year’s levels. How long will it take to achieve payback on the initial $2,000,000 TQM investment, rounded to the nearest month?
  • 17 months
  • 9 months
  • 25 months
  • TQM investment will not have a significant financial impact
  • Select all of the following statements that are true four years from now, in the year 2020. Select 2 answers.
  • The Core segment will demand 9,782 thousand units
  • The Thrift segment will demand 7,748 thousand units
  • The Nano segment will demand 5,409 thousand units
  • The Elite segment will demand 5,876 thousand units
  • Your team is working hard to develop a strategy to serve a new client. Which of the following actions is most important to ensuring an effective strategy is chosen?
  • Conduct a benchmarking survey of similar clients to determine best strategy.
  • Ask the team member with the most industry-related experience to lead the process.
  • Suggest that each proposed strategy be evaluated against a set of key objectives.
  • Invite the client into a meeting to shape the strategy.
  • You were recently hired by the Andrews CEO as a consultant to evaluate the performance of the Chief Financial Officer (CFO). As part of that process, you interview the CFO’s direct reports (employees). Although they indicate that the CFO is technically competent, one individual told you stories about the CFO’s verbal abuse with employees. Given this information, what would be the most effective next step in the process?
  • Focus on the CFO’s work performance since his personal behavior is inappropriate in the workplace.
  • Inform the human resources department that there is a potential problem.
  • Tell the CEO about what you have uncovered and ask for her permission to speak about it with the CFO.
  • Collect more information about the extent to which this reported behavior is impacting others.
  • You are having a lunch meeting with a loyal and very good customer. Over lunch you happen to mention that your application to an exclusive golf club was denied for the second time. Your customer responds, “Hey, why didn’t you tell me? My family has been members there for 40 years, let me make a phone call, I’m sure we can get it worked out.” Which of the following statements should represent your primary concern about this situation?
  • If anyone else at my company learns about this, they might think that I bribed the customer.
  • My customer likely feels forced into having to help me.
  • My customer has increased influence over me that he might try to use for special treatment or deals
  • Current members of the club are likely to know I wasn’t accepted through the proper channels.

6. Looking forward to next year, if Chester’s current cash amount is $17,334 (000) and cash flows from operations next period are unchanged from this period and Chester takes ONLY the following actions relating to cash flows from investing and financing activities:

Issues $2,000 (000) of long-term debt

Pays $4,000 (000) in dividends

Retires $10,000 (000) in debt

Which of the following activities will expose Chester to the most risk of needing an emergency loan?

  • Issues 100 (000) shares of common stock
  • Sells $7,000 (000) of long-term assets
  • Repurchases $10,000 (000) of stock
  • Purchases assets at a cost of $15,000 (000)
  • Assuming Digby’s current market share for its Dune product remains the same, how many units of Dune should Digby expect to sell in the primary segment for the upcoming year?
  • 1529 units
  • 1714 units
  • 1430 units
  • 1558 units

8. Brand managers know that increasing promotional budgets eventually result in diminishing returns. The first one million dollars typically results in a 26% increase in awareness, while the second million results in adding another 18% and the third million in a 5% increase. Andrews’s product Alan currently has an awareness level of 77%. While an important product for Andrews, Alan’s promotion budget will be reduced to one million dollars for the upcoming year. Assuming that Alan loses one-third of its awareness each year, what will Alan’s awareness level be next year?

A. 52%

B. 78%

C. 73%

D. 57%

9. Bat’s product manager continues to perform well in the market. However, a competing product is coming on strong and is looking to take over as the market share leader in the segment. Without sacrificing contribution margin, what can the Bat product manager do in order to improve upon the buying criteria, and thus potentially increase demand?

A. Increase the promotion budget to gain greater awareness

B. Lower the selling price since it is the second most important buying criteria

C. Increase MTBF by 2000

D. Reposition Bat to make it even smaller and higher performing

10. Assuming no direct factory overhead costs (i.e., inventory carry costs) and $3 million dollars in combined promotion and sales budget, the Beetle product manager wishes to achieve a product contribution margin of 35%. Given their product currently is priced at $35.00, what would they need to limit the material and labor costs to?

A. $24.5

B. $23

C. $21

D. $22.75

11. Larry is in charge of collecting customer service and satisfaction data for his company. He’s not sure which key groups in the company would be the most appropriate audience to communicate the recent customer satisfaction results, including call center employees, senior management, and company-wide. As Larry begins to develop his communication plan, which of the following questions would MOST help him strategize a plan for targeting a specific audience?

A. What are the consequences of not communicating the information at all?

B. How can you communicate the information in a way that will be acceptable to all groups?

C. What format would each group prefer to see in a report on customer satisfaction?

D. What are the potential advantages and disadvantages of communicating customer satisfaction results to one group versus another group?

12. You just hung up the phone after a 3-hour conference call with your colleagues in India. After the call, one of your co-workers stopped by to see you. She proceeded to give you some feedback about the call and finished by asking, “why were you so impatient with them? I know we didn’t get through the agenda, but it was like you had somewhere else more important to be and they were clearly offended by your behavior.” Which of the following actions BEST DESCRIBES how to improve your own cross-cultural communication with your colleagues in India?

A. Examine your expectations for conducting the meeting and determine how they might be different than your Indian colleagues.

B. Tell your co-worker that she should probably run the meeting next time so that you can observe her style and its effectiveness with your Indian colleagues.

C. Send an email to your colleagues in India apologizing for your insensitivity and tell them it will never happen again.

D. Communicate more clearly in advance about the agenda format and time so you don’t feel bad moving the discussion along.

13. You are a member of a newly formed team that has been tasked with designing a new product. None of the team’s members have worked together previously and thus confidence is low. Which of the following tactics would be most effective in promoting the team’s confidence in its capability to function successfully?

A. Determine the major tasks to be done & complete some of the less difficult ones first.

B. Jump right into a challenging task in order to figure out your team’s capability.

C. Discuss the team’s overall mission and goals.

D. Have each team member discuss his or her background.

14. Which description best fits Andrews? For clarity:

– A differentiator competes through good designs, high awareness, and easy accessibility.

– A cost leader competes on price by reducing costs and passing the savings to customers.

– A broad player competes in all parts of the market.

– A niche player competes in selected parts of the market.

Which of these four statements best describes your company’s current strategy?

  • Andrews is a broad cost leader
  • Andrews is a niche cost leader
  • Andrews is a broad differentiator
  • Andrews is a niche differentiator

15. Refer to the HR Reports in the Inquirer. Through past investments in recruiting and training Digby has obtained a productivity index of 109.4%. This means that Digby’s labor costs would be increased by 9.4% if it did not have these productivity improvements. This is a competitive advantage that Digby can sustain or even widen further if its competitors have no HR initiatives. Now, refer to the Income Statement in Digby’s Annual Report. How much did Digby’s productivity improvements save it in direct labor costs (in thousands) last year?

A. $3143

B. $29809

C. $821

D. $3065

16. Bat is a product of the Baldwin company which is primarily in the Nano segment, but is also sold in another segment. Baldwin starts to create their sales forecast by assuming all policies (R&D, Marketing, and Production) for all competitors are equal this year over last. For this question assume that all 699 of units of Bat are sold in the Nano segment. If the competitive environment remains unchanged what will be the Bat product’s demand next year (in 000’s)?

A. 1594

B. 699

C. 748

D.797

Capsim question
1. Investing $ 2,000,000 in TQM ‘s Channel Support Systems inaugural will at a minimum
addition demand for your products 1.7 % in this and in all future rounds. ( Refer to the
TQM Initiative worksheet in the CompXM.xls Decisions menu. ) Looking at the
Round 0 Inquirer for Andrews, last year ‘s sales were $ 163,508,343. Assuming similar
sales next year, the 1.7 % increase in demand will provide $ 2,779,642 of extra
gross. With the overall contribution margin of 34.1 %, after target costs this
gross will add $ 947,858 to the bottom pipeline. For ease, assume that the demand
increase and margins will remain at last year ‘s levels. How long will it take to achieve
vengeance on the initial $ 2,000,000 TQM investment, rounded to the nearest month ?
A. 17 months
B. 9 months
C. 25 months
D. TQM investing will not have a meaning fiscal impact
2. Select all of the following statements that are true four years from now, in the year
2020. Select 2 answers.
A. The Core section will demand 9,782 thousand units
B. The Thrift segment will demand 7,748 thousand units
C. The Nano section will demand 5,409 thousand units
D. The Elite segment will demand 5,876 thousand units
3. Your team is working hard to develop a scheme to serve a new node. Which of the
following actions is most important to ensuring an effective strategy is chosen ?
A. Conduct a benchmarking survey of similar clients to determine best scheme.
B. Ask the team member with the most industry-related know to lead the process.
C. Suggest that each proposed scheme be evaluated against a set of key objectives.
D. Invite the customer into a converge to shape the strategy.
4. You were recently hired by the Andrews CEO as a adviser to evaluate the
performance of the Chief Financial Officer ( CFO ). As part of that process, you
interview the CFO ‘s address reports ( employees ). Although they indicate that the CFO
is technically competent, one individual told you stories about the CFO ‘s verbal maltreatment
with employees. Given this information, what would be the most effective following footprint in
the process ?
A. focus on the CFO’s sour performance since his personal behavior is inappropriate in
the workplace.
B. Inform the human resources department that there is a electric potential problem.
C. Tell the chief executive officer about what you have uncovered and ask for her license to speak
about it with the CFO.
D. Collect more data about the extent to which this reported behavior is
impacting others.
5. You are having a lunch suffer with a patriotic and identical good customer. Over lunch you
happen to mention that your application to an exclusive golf club was denied for the
second prison term. Your customer responds, “ Hey, why didn’t you tell me ? My family has
been members there for 40 years, let me make a phone call, I’m sure we can get it
worked out. ” Which of the following statements should represent your primary
concern about this position ? A If anyone else at my company learns about this, they might think that I bribed the
customer.
B My customer probably feels forced into having to help me.
C My customer has increased charm over me that he might try to use for especial
treatment or deals
D Current members of the club are likely to know I wasn’t accepted through the proper
channels.
6. Looking forward to future year, if Chester’s current cash amount is $ 17,334 ( 000 ) and
cash flows from operations next period are unchanged from this menstruation and Chester takes
ONLY the follow actions relating to cash flows from investing and finance activities :
Issues $ 2,000 ( 000 ) of long-run debt
Pays $ 4,000 ( 000 ) in dividends
Retires $ 10,000 ( 000 ) in debt
Which of the trace activities will expose Chester to the most hazard of needing an
emergency loan ?
A. Issues 100 ( 000 ) shares of common stock
B. Sells $ 7,000 ( 000 ) of long-run assets
C. Repurchases $ 10,000 ( 000 ) of stock
D. Purchases assets at a cost of $ 15,000 ( 000 )
7
A.
B.
C.
D. Assuming Digby’s current marketplace parcel for its Dune merchandise remains the same, how
many units of Dune should Digby expect to sell in the chief section for the
upcoming class ?
1529 units
1714 units
1430 units
1558 units 8. stigmatize managers know that increasing promotional budgets finally result in diminishing
returns. The first one million dollars typically results in a 26 % increase in awareness, while
the second million results in adding another 18 % and the third base million in a 5 % increase.
Andrews’s merchandise Alan presently has an awareness flush of 77 %. While an significant
product for Andrews, Alan’s promotion budget will be reduced to one million dollars for the
approaching year. Assuming that Alan loses one-third of its awareness each year, what will
Alan’s awareness flush be following year ?
A. 52 %
B. 78 %
C. 73 %
D. 57 %
9. Bat ‘s product coach continues to perform well in the market. however, a competing
product is coming on strong and is looking to take over as the market share drawing card in the
segment. Without sacrificing contribution margin, what can the Bat product coach do in
order to improve upon the bribe criterion, and therefore potentially increase demand ?
A. Increase the promotion budget to gain greater awareness
B. Lower the sell price since it is the second most crucial buy criteria
C. Increase MTBF by 2000 D. Reposition Bat to make it evening smaller and higher performing
10. Assuming no conduct factory viewgraph costs ( i.e., inventory carry costs ) and $ 3 million
dollars in aggregate promotion and sales budget, the Beetle intersection coach wishes to
achieve a product contribution gross profit of 35 %. Given their product presently is priced at
$ 35.00, what would they need to limit the material and labor costs to ?
A. $ 24.5
B. $ 23
C. $ 21
D. $ 22.75
11. Larry is in charge of collecting customer overhaul and gratification data for his company.
He’s not sure which key groups in the company would be the most appropriate audience to
communicate the late customer satisfaction results, including call center employees, elder
management, and company-wide. As Larry begins to develop his communication design, which
of the surveil questions would MOST help him strategize a plan for targeting a specific
hearing ?
A. What are the consequences of not communicating the information at all ?
B. How can you communicate the information in a manner that will be acceptable to all groups ?
C. What format would each group prefer to see in a report on customer satisfaction ?
D. What are the likely advantages and disadvantages of communicating customer
satisfaction results to one group versus another group ?
12. You barely hung up the call after a 3-hour league call with your colleagues in India.
After the name, one of your co-workers stopped by to see you. She proceeded to give you some
feedback about the call and finished by asking, “ why were you so impatient with them ? I
know we didn’t get through the agenda, but it was like you had somewhere else more
important to be and they were clearly offended by your demeanor. ” Which of the follow
actions BEST DESCRIBES how to improve your own cross-cultural communication with
your colleagues in India ?
A. Examine your expectations for conducting the confluence and determine how they might be
different than your indian colleagues.
B. Tell your colleague that she should probably run the meet next clock time so that you can
observe her expressive style and its potency with your indian colleagues.
C. Send an electronic mail to your colleagues in India apologizing for your insensitivity and tell them
it will never happen again.
D. Communicate more clearly in advance about the agenda format and time so you don’t feel
bad moving the discussion along.
13. You are a member of a newly formed team that has been tasked with designing a new
product. none of the team’s members have worked together previously and frankincense confidence is
low. Which of the follow tactics would be most effective in promoting the team’s
confidence in its capability to function successfully ?
A. Determine the major tasks to be done & complete some of the less difficult ones beginning.
B. Jump right into a challenge job in order to figure out your team’s capability.
C. Discuss the team’s overall mission and goals.
D. Have each team extremity discuss his or her background.
14. Which description best fits Andrews ? For clarity : – A differentiator competes through good designs, high awareness, and easy approachability.
– A cost drawing card competes on monetary value by reducing costs and passing the savings to customers.
– A across-the-board player competes in all parts of the market.
– A niche actor competes in selected parts of the market.
Which of these four statements adept describes your company ‘s current strategy ?
A. Andrews is a broad cost leader
B. Andrews is a recess price leader
C. Andrews is a wide differentiator
D. Andrews is a niche differentiator
15. Refer to the HR Reports in the Inquirer. Through past investments in recruit and
train Digby has obtained a productivity index of 109.4 %. This means that Digby ‘s labor
costs would be increased by 9.4 % if it did not have these productiveness improvements. This is
a competitive advantage that Digby can sustain or even widen far if its competitors have
no HR initiatives. immediately, refer to the Income Statement in Digby ‘s annual Report. How much
did Digby ‘s productiveness improvements save it in target department of labor costs ( in thousands ) last year ?
A. $ 3143
B. $ 29809
C. $ 821
D. $ 3065
16. Bat is a product of the Baldwin caller which is chiefly in the Nano section, but is
besides sold in another segment. Baldwin starts to create their sales forecast by assuming all
policies ( R & D, Marketing, and Production ) for all competitors are peer this year over last.
For this question assume that all 699 of units of Bat are sold in the Nano section. If the
competitive environment remains unaltered what will be the Bat product’s need next
year ( in 000’s ) ?
A. 1594
B. 699
C. 748
D.797
Solution details:
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